Born out of the original concept of White Cube, introduced in IPMI Trend Show 2014, the Virtual Cube is a fashion presentation that takes the physical dream and transport it into a cyber reality. Consisting a parade of fashion films from 21 fashion designers, the Virtual Cube takes on every detail and movement of a collection and paves the way for a refreshing take to showcase style and trend. This virtual presentation has the designers presenting a collective of “Time” and “Space”. Each designer worked with Creative Director Andandika Surasetja with Video Directors Alfianus Alvin, Fito Adijaya and Gilbert March..less